The National Commission for Markets and Competition (CNMC), the turnover of electronic commerce in Spain in 2017 reached 5,948 million euros, which represents an increase of 20.3% compared to the previous year. Taking usa phone list account that, according to the study of the 5 buyer motivations carried out by Webloyalty , one of the consumer profiles makes their purchase decisions motivated by price, the different strategies that eCommerce carry out in usa phone list to shipping costs they can make a difference. In this context, the sector is constantly looking for new initiatives to gain an advantage over its competition. One of the pioneer companies in this aspect is Amazon, with its Prime service (originally Premium). For the payment of a fee of 19.95 euros per year in Spain, it offers exclusive advantages to its subscribers, such as free shipping in one day, delivery of new products on the day of its launch, unlimited storage of photos in the cloud and even the access to its Prime Video streaming platform.
This price is considered a "bargain" by the rest of the countries, since in France, for practically the same services, this annual fee amounts to 49 euros. In the United Kingdom (89.21 euros), Germany (69 euros) and the US (84.21 euros), Amazon offers services usa phone list as Music (unlimited access to streaming music) and Reading (unlimited access to e-books and magazines) or Reward (discounts on purchases) as part of the subscription. In Spain, all these services usa phone list require an additional payment. Since the arrival in our country of this technique by the usa phone list American giant, other Spanish e-commerce platforms have launched similar initiatives with which the customer can save shipping costs. For example, PcComponentes has a service that includes special offers, access to exclusive draws and free shipping for those who pay the subscription of 15.99 euros per year. Casa del Libro also has Casa del Libro Plus, which includes free returns, discounts and free one-day shipping for an annual fee of 9.95 euros. On the other side of the coin, we find some businesses that, instead of offering this type of service charging a monthly fee, choose to offer express delivery, which can range from one day to a few hours, for an additional amount.
This is the case of El Corte Inglés or MediaMarkt , which offer their customers the possibility of receiving their order in less than 24 hours for a fee of around 8 euros. ZaraIt even gives usa phone list the possibility, for purchases made in Madrid, of receiving them on the same day, for 5.95 euros if your purchase has been made before 2:00 p.m. from usa phone list to Friday and as long as it is not a holiday. But, if the customer does not want to pay this amount, they also have the option of picking up their order at the store, free of charge, within a certain period of time. The Pulse of the Online Shopper study, carried out by UPS , indicates that half of e-commerce customers would be willing to pay a premium service or higher shipping costs if they saw the need to receive the order as soon as possible.